Fact: You lose street cred every time you so much as watch one of those Coors Light commercials where Ice Cube argues with a beer can. In retrospect, Bill Cosby and his Jello pudding pops look straight gangsta in comparison. Plus, I find it very hard to picture Ice Cube drinking a Coors Light, the sissiest and most caucasian of all beers. Why endorse a product you don't partake in. It's like if Easy-E had done an ad for Trojan Condoms.
For the record Coors Light commercials can still kick ass. Want proof?